GOPASS has begun to sell 10,000 Tatra resort ski passes at € 9

GOPASS has begun to sell 10,000 Tatra resort ski passes at € 9
GOPASS has begun to sell 10,000 Tatra resort ski passes at € 9
Stiahnuť PDF

The modern ski pass sale which is similar to the flight ticket selling system has begun on today. The special offer of online ski passes at EUR 9 will be the same for all age groups but all other standard offers will include several price levels based on the age of clients (adults, juniors, seniors, children). 

Fixed prices are being changed to flexible online prices at the ski resort of Jasná, Tatranská Lomnica and Štrbské Pleso from the winter season of 2018/19. From now on, the prices of 1day ski passes will be determined by the “supply and demand“ system and depend on the number of clients at the resorts on the given day, the date of booking, weather and the type of season (high season, low season). Early booking offers up to 30% off on ski passes and 2/3 of skiers will pay less for skiing than last year. Online ski pass prices change constantly so if somebody wants to be sure to pay the price which is displayed on the price calendar on, booking the ticket immediately is the best option. The early booking system that is well known and used by airlines and hotels will reward early bookers with better prices. Skiers who are not afraid to buy ski passes online can now “catch” special offers for any day of the season from € 9. The special offer is available while stocks last or until 23/12/2018. Other ski passes will be sold online from € 19, at the resort of Jasná from € 27 at Christmas and from € 39 at New Year´s Eve; and in the High Tatras from € 25 at Christmas and from € 35 at New Year´s Eve.

The Tatry mountain resorts (TMR), a.s. company, which operates the above mentioned ski resorts, watches international trends and likes drawing inspiration from them. Dynamic prices are a big hit in the USA and have been created to manage the numbers of sold tickets and the numbers of clients at individual resorts on selected days. Slovak ski resorts run by TMR and selected Swiss resorts are the first ones in Europe to introduce dynamic prices this winter. “The aim of this live process is to spread skiers evenly around resorts during the whole season. As the numbers of skiers who want to ski differ in the course of the season, it is necessary to plan skiing in advance in order to get the best rates. This means – the earlier you buy, the less you pay. Clients who make plans in advance can be rewarded with better prices than those which are offered at regular ticket offices,” explained Michal Beňo, the business director of GOPASS.

The biggest benefit for the operator is the ability to predict reservations in advance and thus to plan how to use the employees at individual resorts better. And as a result, queues at cable cars and chairlifts should be shorter. 

Ski passes at the resorts in the Tatras will be offered in three different ways: online on at the best prices, in the resorts at self-service Gopass Tickets facilities, where clients need to be registered for Gopass and can have better prices when compared to regular ticket offices. The third option is to buy ski passes in resorts at regular ticket offices at the highest prices. 

Self-service Gopass Tickets points offer better prices than regular ticket offices but higher than the Gopass website. By buying ski passes online, skiers can enjoy the best prices without queuing. The prices at ticket offices will be higher when compared to Internet prices on and those offered at self-service Gopass Tickets facilities in resorts. 

The dates of ski pass use can be changed at a surcharge of € 1. Purchased passes must be cancelled no later than one day before the scheduled use. Every price difference will be returned to the respective Gopass account in the form of a credit and can be used by the user to buy a new ski pass for another day. If the newly selected ski pass costs more than is available on the credit, the account owner can top up the outstanding amount. If the skier does not want to go skiing anymore, they can use the credit to buy other services, e.g. water park tickets etc. 


Tatry mountain resorts, a.s. (TMR) is the leader in tourism in Central and Eastern Europe; it owns and operates attractive mountain resorts, amusement parks, restaurant facilities, sports services, shops and hotels. In the Low Tatras TMR owns and operates the resort Jasná Nízke Tatry and hotels Wellness hotel Grand Jasná, Boutique Hotel Tri Studničky, Chalets Jasná De Luxe, Hotel Srdiečko, and Hotel Rotunda. TMR is also the owner of Aquapark Tatralandia, the largest Slovak aquapark with year-round operation, which besides water entertainment includes Tropical Paradise, a special tropical indoor hall with sea water, as well as Fun Park, and accommodation in bungalows and apartments of Holiday Village Tatralandia. In the High Tatras TMR owns and operates the resort Vysoké Tatry with mountain areas of Tatranská Lomnica, Starý Smokovec, and Štrbské Pleso, which TMR co-manages. In the High Tatras TMR also owns hotels Grandhotel Praha Tatranská Lomnica, Grandhotel Starý Smokovec, Hotel FIS Štrbské Pleso and Mountain hotel Hrebienok. TMR also owns a 9.5 % share in Melida, a.s., which leases and operates the resort Špindlerův Mlýn in the Czech Republic. TMR also leases and operates the ski resort Ještěd. In Poland TMR owns a 97% share in the mountain resort Szczyrkowski Ośrodek Narciarski S.A. (SON), a 75% share in a company that owns and operates Silesian Amusement Park (Śląskie Wesołe Miasteczko) and a 7.3% share in an amusement-educational project via the Polish company Korona Ziemi Sp. z.o.o. TMR also owns and leases hotels Slovakia, Kosodrevina, Liptov and Ski&Fun Záhradky a Bungalovy to third parties. By the end of 2017, more than EUR 300 mil. had been invested into development and modernisation of TMR’s resorts. TMR shares are traded on three European stock exchanges – in Bratislava, Prague, and Warsaw.